The resort community of Negril is known for its majestic seven mile beach, casual, easy-going lifestyle, marathons, reggae concerts and parties. Negril Beach at Jimmy Buffett’s Margaritaville and Rick’s Café on the West End provides the perfect mix of entertainment options to please the entire family. Margaritaville features open air dining under a thatched roof, Tiki beach bar, giant flat screen TVs, beach cabanas and all day island music. The property also has a children’s area with mini slides and swings. A sumptuous Jamaican lunch will be served before you move on to the finale of the fun-filled excursion at the famous Rick’s Café. There you can experience the thrill of watching the local cliff diver’s jump or dive into the crystalline water, at the most incredible cove along the naturally formed cliffs.